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Slide International Business and Trade Program The program has designed three professional business concentrations to prepare students to delve deeply into their studies and be highly competitive in International Finance, Human Resource Management, and International Business and Marketing.

1. Business and Marketing:
Roles include positions in marketing or administrative planning departments within international enterprises. Additionally, opportunities exist for assisting local enterprises in the foreign trade field or exploring international markets.

2. Finance:
Opportunities cover roles in financial institutions, investment firms, or handling related financial affairs within an enterprise.

3. Human Resource Management:
Positions involve working in human resource departments within enterprises, as well as roles in other related employment firms to assist enterprises in talent recruitment.
International business and trade
Slide Journalism and Mass Communication Program This program emphasizes interdisciplinary studies and creative practical applications. Graduates can pursue careers in five major areas: New Media, News, Advertising and Public Relations, Broadcasting and Television, and Communication and Society. After graduation, they can choose to work in domestic or international media groups, film and television production companies, public relations and marketing firms, government departments, or engage in jobs related to the internet and new media. Suitable roles include newspaper editors and translators, reporters, magazine editors, anchors, program hosts, TV program planners, advertising planners and executives, advertising (short film) production, multimedia design, and web planning specialists. Journalism and mass media “ Slide Fashion & Innovation Management Our program is designed to tap into the global employment market within the fashion industry, with recent trends highlighting a resurgence, particularly in Asian nations, where remarkable growth is evident. The Greater China region is widely regarded as a key player in the global employment landscape. Graduates from this program, equipped with multilingual skills and advanced management capabilities, are well-positioned for international opportunities in the job market. Potential career paths include roles such as fashion agents, professionals in fashion sales and procurement, fashion product planners, managers in fashion marketing research and development, visual art planners in fashion, sales and exhibition managers in fashion, professionals in fashion business and administration, specialists in fashion marketing, public relations, and technical sales, as well as experts in fashion advertising, marketing, and brand management. Fashion and innovation management “ Slide International Affairs and Diplomacy Program Our program unlocks careers in Diplomacy/NGO, Leadership/Marketing, Education/Academia, and Global Business.

1. Diplomacy/NGO:
Engage in diplomatic and project roles with government agencies, UN organizations, embassies, and NGOs like the Asia-Europe Foundation and the African Union Commission.

2. Leadership/Marketing:
Explore leadership in international project management across biotech, insurance, airlines (EVA Air, Singapore Airlines, Thai Airways, Malaysia Airlines), and shipping companies (Yang Ming).

3. Education/Academia:
Contribute to international education and research in institutions or think tanks as educators, researchers, or academic advisors.

4. Global Business:
Chart your entrepreneurial path as a leader in media (Hong Kong TVB), electronics (ASUS), banking (Taipei Fubon Bank), or trade associations, taking on roles in marketing or human resources.
International Affairs and Diplomacy Program
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Slide Information Technology and Management Program Our program equips students with skills for the evolving tech landscape, preparing them for dynamic roles across industries:

1. Data Analysis and Applications:
Undertake roles as database designers or business intelligence analysts, leveraging skills in data analytics and application.

2. Applied Software Development:
Pursue careers as software engineers or programmers, specializing in the development of cutting-edge applications and systems.

3. Information Management:
Dive into roles such as business analysts or system analysts, contributing to efficient information management and strategic decision-making.
Information Technology and Management
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Slide Travel and Tourism Program Graduates of our program can explore diverse career opportunities in:

1. Tourism Industry - Foreign language tour guides, travel agency professionals, ticketing staff
2. Aviation Sector - Flight attendants, airport ground staff
3. Hotel Services - Various roles in international tourism hotels
4. Government Agencies - Tourism bureau, tourist service center specialists
5. International Trade and Administration - Business and administrative roles in foreign companies
6. Educational Institutions - English teachers, administrative staff
Travel and Tourism
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MCU銘傳大學

Campus Info
Taipei: 250 Zhong Shan N. Rd., Sec. 5, Taipei 111, Taiwan
Telephone: +886 2 2882-4564
Taoyuan: 5 De Ming Rd., Gui Shan District, Taoyuan City 333, Taiwan
Telephone: +886 3 350-7001
Jihe: 3F-8F, No.130, Jihe Rd., Shihlin District, Taipei City 111, Taiwan
Telephone: +886 2 2882-4564
Kinmen: 105 De Ming Rd., Jinsha Township, Kinmen County 890, Taiwan
Telephone: +886 82 355-233
Michigan Location: Gilbertson Hall, Saginaw Valley State University, 7400 Bay Road, Saginaw, MI 48710 U.S.A.
Telephone: 1-989-964-2497 (U.S.); +886 2 2882-4564 (Taiwan)

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